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HONG KONG (Reuters) – China’s biggest social network and gaming firm Tencent Holdings, which last week reported forecast-beating quarterly results, is close to making Malaysia the first foreign country to roll out its WeChat ecosystem, an executive told Reuters.

FILE PHOTO: Tencent’s booth is pictured at the Global Mobile Internet Conference (GMIC) 2017 in Beijing, China April 28, 2017. REUTERS/Jason Lee/File Photo
If you’re using a messaging app in China, chances are it’s owned by Tencent – a leading provider of web-based services in China that owns WeChat, as well as a whole host of social media platforms, entertainment subsidiaries and payment services. With an increasing amount of global brand awareness, the time had come for Tencent to expand its corporate typographic voice in line with its ambitions. The company approached Monotype to design a bespoke typeface, based on its existing logo, that could convey its vision of “innovation, responsibility and enablement”.

Tencent has made a “breakthrough” in gaining an e-payment license in Malaysia for local transactions, and plans a launch early next year, senior vice president S.Y. Lau said in an interview.

The move pits Shenzhen-based Tencent against rival Alibaba Group as they scramble for new growth opportunities outside China. Tencent this week became the first Asian firm to enter the club of companies worth more than $500 billion, and on Tuesday surpassed Facebook in market value.

“Malaysia is actually quite large in the sense that we have 20 million WeChat users, huge potential, and the market is quite warm towards internet products from China,” Lau said.

Southeast Asia, home to more than 600 million people and some of the world’s fastest-growing economies, has been a key battleground for China’s tech titans fighting for deals. Ethnic Chinese make up more than a fifth of Malaysia’s population.

WeChat Pay and Alibaba’s Alipay, which dominate China’s digital payment market, have sought to expand their global footprint, although that push has so far been limited to payment services for Chinese outbound tourists. They can scan-and-pay for purchases in 34 countries or regions via Alipay and 13 via WeChat Pay, according to the companies.

Alipay’s parent company Ant Financial has joint ventures in seven markets for local digital payments services, which operate independently under the partnerships’ brand names.

Alibaba is looking to build a global payment system, while Tencent is more interested in generating traffic for WeChat – two different strategies, some bankers and investors say.

WeChat has more users, but Alipay’s aggregate transaction volume is higher, according to JP Morgan’s John Hall, though other investors note that WeChat Pay can also process large transactions if it’s used on e-commerce platforms.

GLOBAL EXPANSION

One challenge for Tencent, say analysts, is that its success in China cannot be easily exported to other markets.

Tencent is “not in a hurry” to speed up its overseas expansion or increase the monetization rate of its digital assets, Lau said.

“We walk our own path at our own pace … and, to be honest, there is really quite a lot to do in China,” he said.

WeChat, which has ballooned from a messaging app to an all-in-one platform with 980 million monthly active users, could be the “killer product” to spearhead expansion abroad, Lau said, as its embedded payment function draws more services.

WeChat, with an open platform of mini-programs, was a key revenue contributor for Tencent in the third quarter. Social and other advertising revenue rose 63 percent, while payment and cloud helped “other business” post a 143 percent jump

“Honour of Kings”, Tencent’s top-grossing battle game that led an 84 percent increase in quarterly smartphone gaming revenue, also owes its success to the network help of WeChat, and is expected to find it tougher to crack Western markets, analysts say.

Tencent this month delayed the launch of the game’s U.S. edition, “Arena of Valor”, to next year to “further polish additional gameplay and social features”.

After games and social media, most of Tencent’s other businesses are in digital content, including Spotify equivalent Tencent Music and YouTube equivalent Tencent Video, which also makes its own dramas.

CULTURE CHALLENGE

Lau said the ultimate aim was to export culture from China to the rest of the world, rather than the other way round, which he acknowledged was challenging.

“What we’re aiming to create is ‘super IPs’ (intellectual property) that leverage our different businesses from upstream to downstream,” Lau said, citing Disneyland and the James Bond movies as successful practices in the West.

A big business for Tencent’s recently listed publishing arm, China Literature, is to sell its popular novels and have them turned into dramas and video games by Tencent’s other business lines.

Tencent this month announced a plan involving 10 billion yuan ($1.51 billion) of investment to boost its creative content ecosystem, though it gave no time frame for the investment.

Company president Martin Lau – no relation to S.Y. – said on an earnings call last week that Tencent would keep investing in digital content, especially online video, to draw more time from more paying customers.

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Overseas acquisitions will remain a key way of enhancing Tencent’s global access and competitiveness, S.Y. Lau said.

Independent technology analyst Richard Windsor said Tencent’s 2016 acquisition of Supercell gave it a strong position in gaming, while the move to buy a stake in social media firm Snapchat is another piece in the jigsaw.

“It increasingly looks as if Tencent is embarking on a circumnavigation of the digital life pie in order to build an ecosystem to challenge the Google, Apple, Amazon, Facebook dominance of consumer digital services,” he said, noting it’s at a “super early stage” in that process.

Tencent will likely seek more overseas acquisitions, Windsor added, which, beyond being expensive, could challenge Tencent in integrating all its digital assets at home and abroad.

Tencent has struggled to monetize its dominance over the Chinese digital life, he said, adding that’s why he sees more upside in Tencent’s market valuation, and prefers it to Alibaba.

Henry Sapiecha

kylie bartlett social media marketing success image www.socialselect.net

Kylie Bartlett: From the streets to social media.

When Kylie Bartlett was 18 she thought her life was pointless and directionless. She was wandering the streets not only trying to find a purpose, but also trying to find somewhere to live.

Three years later, she had started her first business, and 12 months after that bought her first home. Now, many years later, she is one of Australia’s leading social media experts, has just finished production of an online TV series – SME TV – helping small businesses solve social media problems, and has self-published her first business book, Friends with Benefits.

I had a teacher tell me I was stupid and that the only way I could possibly attend university would be ‘serving chips in the canteen’.

So, what changed?

“To be honest I went to a three-hour motivational talk at the Wayne Berry Top Gun Business Academy and I saw how I could change my mindset,” Bartlett says. “I became obsessed with psychology and started studying everything on the subject.

“Part of my problem was that at school I had plenty of energy but I wasn’t really interested in the subject matter. I was constantly getting suspended and Dad wanted to put me in the army to give me direction. I had a teacher tell me I was stupid and that the only way I could possibly attend university would be ‘serving chips in the canteen’.”

Bartlett took on a series of jobs while studying various psychology courses and stumbled into the area of training. She freelanced for a couple of years before realising she could go out on her own.

“It was a big decision to tell clients that I had been working for that now I was going to be a competitor to them,” she says. “I started my company, Pinnacle Training Solutions, with $5000 to my name and I was eight weeks pregnant.

“When I won my first contract, which was a six-figure sum, it put me on the path to success and by the end of my third year I was turning over in excess of one million dollars a year.”

Bartlett sold her company just before the GFC for a healthy sum and then had to decide what to do next. She travelled to America to learn about social media where she spent years studying with experts Steve Harrison and Eben Pagan.

“I knew social media was going to be big and I thought I am very good at connecting and networking,” she says. “I just wanted to know more about social media so I thought I would head off to the States where they were more advanced than us.”

Bartlett is now flown around the world to guide companies on social media strategy and saw making a TV series as the next logical step.

“The small business TV show runs for 12 episodes and I deliberately targeted small businesses that have a strong offline presence to help them transgress to an equally strong online presence,” Bartlett says. “The point was to separate them from their competitors and show how they can make money online too no matter what their service or product.”

Bartlett concentrated on her home town of Geelong after receiving financial support from the Geelong Chamber of Commerce.

“I wanted to start off local and then roll out the show across Australia,” she says. “What a lot of small businesses still struggle with is that there is no gatekeeper involved, it is just you and the public. There is no frame of reference or regulatory body when it comes to social media so you need a definitive strategy to be able to build your audience.”

Jack Rabbit vineyard, King of the Castle cafe, Geelong Animal Welfare Society and Truffleduck were among the businesses she worked with.

“I was very sceptical about social media,” says Deb Nash, co-owner of Truffleduck. “Kylie definitely had to win me over and she has.” The catering business, which was established in 1988, had no social media presence until Bartlett came in to help.

“We started working with Kylie 18 months ago and she set up a social media strategy for us to interact not only with our customers but also other local businesses. We have a strategy for our daily content, how to respond to customers and how to interact with businesses in the area.

“We use Instagram, Facebook and Twitter and our business has grown substantially from this.”

Bartlett believes “small is the new big” and that the evolution of social media is changing so fast it is hard for big companies to evolve at the same pace as a small business can.

“Corporates struggle to react fast enough to an issue and by the time they have had all their meetings and planned their strategy, social media has already taken over,” she says.

“We are all our own media company. You need to think carefully about your business culture, what it stands for and also what it stands against. You need to plan carefully to get your content strategy right internally before you voice it externally.”

Henry Sapiecha
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FACEBOOK IS DONE & DUSTED SAY SOME USERS

LIKE & DISLIKE STAMP SIGNS image www.socialselect.com

A study of how older teenagers use social media has found Facebook is “not just on the slide, it is basically dead and buried” and is being replaced by simpler social networks such as Twitter and Snapchat, an expert has claimed.

Young people now see the site as “uncool” and keep their profiles live purely to stay in touch with older relations, among whom it remains popular.

Professor Daniel Miller of University College London, an anthropologist who worked on the European Union-funded research, wrote in an article for the academic news website The Conversation: “Mostly they feel embarrassed even to be associated with it.

“This year marked the start of what looks likely to be a sustained decline of what had been the most pervasive of all social networking sites.

“Young people are turning away in their droves and adopting other social networks instead, while the worst people of all, their parents, continue to use the service.

“Where once parents worried about their children joining Facebook, the children now say it is their family that insists they stay there to post about their lives. Parents have worked out how to use the site and see it as a way for the family to remain connected.

“In response, the young are moving on to cooler things.

“What appears to be the most seminal moment in a young person’s decision to leave Facebook was surely that dreaded day your mum sends you a friend request.”

The Global Social Media Impact Study observed those aged 16 to 18 in eight countries for 15 months and found Facebook use was in sharp decline.

It found young people were turning to simpler services such as Twitter, Instagram, Snapchat and WhatsApp, which professor Miller conceded were “no match” for Facebook in terms of functionality.

“Most of the schoolchildren in our survey recognised that in many ways, Facebook is technically better than Twitter or Instagram. It is more integrated, better for photo albums, organising parties and more effective for observing people’s relationships,” said professor Miller, adding that “slick isn’t always best” in attracting young users.

WhatsApp has overtaken Facebook as the number one way to send messages, said the researchers, while Snapchat has gained in popularity in recent months by allowing users to send images which “self-destruct” after a short period on the recipient’s phone in order to maintain privacy.

Snapchat claims 350 million images are sent every day, and reportedly recently turned down a $3.2 billion acquisition offer from Facebook. Evan Spiegel, the co-founder, who lives at home with his father despite an estimated net worth of $3.4 billion, last month said “deleting should be the default”.

Researchers found close friends used Snapchat to communicate, while WhatsApp was used with acquaintances and Twitter broadcasted to anyone who chose to follow that person.

The study found Facebook, which will be a decade old next year, was now used by teenagers as a way to stay in touch with older members of their family and siblings who have left for university and has “evolved into a very different animal” from its early days as a social network focusing on young users at university.

Telegraph, London

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Henry Sapiecha
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How Executives Are Using Social Media

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Henry Sapiecha
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F-Commerce has not delivered expectations.


Last April, Gamestop opened a store on Facebook to generate sales among the 3.5 million-plus customers who’d declared themselves “fans” of the video game retailer. Six months later, the store was quietly shuttered.

Gamestop has company. Over the past year, Gap, JC Penney and Nordstrom have all opened and closed storefronts on Facebook’s social networking site.

Facebook, which this month filed for an initial public offering, has sought to be a top shopping destination for its 845 million members. The stores’ quick failure shows that the California-based social network doesn’t drive commerce and casts doubt on its value for retailers, said Sucharita Mulpuru, an analyst at Forrester Research in Cambridge, Massachusetts.

Closed: Gamestop shut its F-store.Closed: Gamestop no longer sells directly on Facebook.

“There was a lot of anticipation that Facebook would turn into a new destination, a store, a place where people would shop,” Mulpuru said in a telephone interview. “But it was like trying to sell stuff to people while they’re hanging out with their friends at the bar.”

A year ago, investors hailed so-called F-commerce as the next big thing, speculating that the company had potential to threaten Amazon.com and PayPal. Facebook is the most-visited website in the world. Some people thought that persuading visitors to shop would be easy, Mulpuru said.

David Fisch, Facebook’s director of business development, said in June that the site would make shopping online, previously a solitary experience, more social.

Hanging out

“This is where people are hanging out,” Fisch said at the Internet Retailer Conference & Exhibition in San Diego.

Facebook planned to profit from retailers buying ads to drive traffic to their on-site stores. Business consultant Booz & Co. predicted in January 2011 that physical goods sold through social commerce would balloon to $US30 billion from $US5 billion by 2015, with Facebook contributing a majority of sales.

Even as some businesses shut storefronts, many companies continue to devote advertising dollars to the social network. Facebook’s sales surged 55 per cent to $US1.13 billion in the fourth quarter. The company aims to use e-commerce more as a way of getting users to stay longer than as a way to boost revenue, said Krista Garcia, an analyst at EMarketer in New York.

Chris Kraeuter, a Facebook spokesman, declined to comment.

Customers had no incentive to shop at Gamestop’s Facebook store rather than the company’s regular website because purchasing online is already convenient, said Ashley Sheetz, who is the Grapevine, Texas-based company’s vice president of marketing and strategy.

Shut quickly

“We just didn’t get the return on investment we needed from the Facebook market, so we shut it down pretty quickly,” Sheetz said in a telephone interview. “For us, it’s been a way we communicate with customers on deals, not a place to sell.”

Gap, which has 5.6 million Facebook fans from its namesake, Banana Republic and Old Navy pages, opened and discontinued a storefront last year, said Liz Nunan, a company spokeswoman. The San Francisco-based company also discovered customers preferred shopping on its own sites, she said.

“We will continue to evaluate if this is something we want to bring back in the future,” Nunan said in an emailed statement.

Nordstrom tested ways to make shopping “seamless through Facebook” and decided on a broader social media focus, Colin Johnson, a spokesman, said.

JC Penney featured assortments in a Facebook “shop” tab beginning in 2010, and took it down in December 2011, Kate Coultas, a spokeswoman said in an emailed statement.

Other advertisers, such as Procter & Gamble, have kept their F-stores running, including Olay, Tide and Cover Girl.

An Australian online business, however, had a re-think about selling its goods through a Facebook store, after considering the costs.

Eugene Tan, director of Aquabumps, a business selling daily photographs of Bondi and other beaches, has a meaningful fan page on Facebook but declined the offer to create a new e-commerce engine or merge his current one on the social network.

“I had a look at some of the guys providing the service to create a shop and I thought (the site) was slow. A lot of apps that run on Facebook are slow. And I can’t control it. I’d rather people come to me (from Facebook).”

Tan said he also didn’t like to put a “hard sell” on his Facebook page. “We’re very subtle on the sell. My buyers would switch off.”

Tan stores about 1000 images on his site and offers 12 permutations in framing and sizing options.

“It’d be very difficult to have two stores, and expensive too. They (third party) wanted a monthly fee and a percentage of sales. With my own site I can control the costs – I paid a one-off fee to create it and pay the credit card transaction fees; that’s nothing,” Tan said.

Cracks in model

Wade Gerten, chief executive officer of social media developer 8thBridge, previously known as Alvenda, opened a Facebook store for the florist 1-800-FLOWERS. Minneapolis-based Gerten went on to develop commerce strategies for Delta Air Lines, Diane Von Furstenberg Studio and denim-maker Seven for all Mankind.

Cracks in the model showed quickly, Gerten said in a telephone interview. Clients “have taken a different approach,” shutting stores or scaling back their offerings.

“It was basically just another place to shop for all the stuff already available on the retailer websites,” Gerten said. “I give so-called F-commerce an ‘F’.”

Sourced & published by Henry Sapiecha

RUPERT MURDOCH ACCUSES GOOGLE OF AIDING FILM PIRACY

News Corp chairman and chief executive Rupert Murdoch has accused internet giant Google of aiding film piracy.

The Australian-born media mogul used his recently activated Twitter account to blast the search engine, branding it a “piracy leader”.

“Piracy leader is Google who streams movies free, sells advts around them,” Murdoch wrote.

A short time later he added to the rant, saying film making was “risky as hell”, with piracy hurting actors and writers.

Murdoch then added: “Google great company doing many exciting things. Only one complaint, and it’s important.

“Just been to google search for mission impossible. Wow, several sites offering free links. I rest my case.”

That was a reference to the latest Tom Cruise movie Mission: Impossible – Ghost Protocol.

The comments were among Murdoch’s most outspoken since launching his Twitter account on January 1.

He’s used the social networking site to pass judgement on a number of subjects, ranging from serious comment on US politics to his own error-prone typing.

“Re complaints about my spelling! Problem is my pathetic typing. Sorry, if anyone really cares,” the media mogul wrote on January 10.

Sourced & published by Henry Sapiecha

Facebook isn’t the only online community with a captive audience.


IT IS no coincidence the Academy Award-winning account of Facebook’s meteoric growth was entitled The Social Network.

Facebook.com

After all, with more than 800 million active users globally and at least 250 million photos uploaded every day, the little blue website that started in 2004 as a mere side project to co-founder Mark Zuckerberg’s university studies is now – indisputably – the social network.

Having long ago knocked the once-mighty MySpace out of its spot as the world’s No.1 social-networking website, Facebook is proving unassailable, even to fellow tech behemoth Google.

Google +

Google plus.com

Google’s social network, the four-month-old Google+, has lured just 40 million users.

Digg

Digg.com

Linkedin

The sign up page of Linkedin.com.
Business networking site LinkedIn has more than 120 million users.

Of course, that hasn’t stopped others from trying to shove Zuckerberg and his mates off their lofty perches.

Among the hundreds, if not thousands, of wannabe Facebook killers, only a few dozen have garnered serious numbers.

Twitter

Twitter.com

We might have all heard of Twitter (200 million-plus users) and perhaps even LinkedIn (120 million-plus users) but, especially in other parts of the world, none of these, not even Facebook, is king.

My space

Myspace.com

Why? Because though such mind-boggling figures matter when you’re courting investors or advertising dollars, they don’t if you are truly trying to create a social network where like-minded people can mingle, as is evidenced by the surprising number of smaller communities based purely on niche interests, such as languages, lifestyles or even a love of a specific animal, that appear with surprising regularity.

QZone


qzone.qq.com

With a whopping 480 million-plus users, QZone is bigger than Twitter, LinkedIn and MySpace (33 million-plus) put together.

It is the No.1 social network in mainland China, where Twitter and Facebook are banned. It’s not entirely free, with many features only accessible after paying a fee that allows users to access a Twitter-like micro blog, instant messaging, photo sharing and music streaming.

Pinterest


pinterest.com

Just 19 months old, the invitation-only Pinterest is a highly addictive image-based social network where users share their favourite images with friends.

It might not sound terribly interesting but for right-brained creative types who love collecting pictures of ”stuff”, it’s a digital dream. It allows users to share ideas and concepts that couldn’t possibly be conveyed in words.

Businesses such as ad agencies and graphic designers use it to get a feel for what clients want. Those planning weddings use it as a digital cork board filled with dress designs, ideas for cakes and colour schemes.

ASMALLWORLD


asmallworld.net

Founded by Swedish banker Erik Wachtmeister and his wife, Countess Louise Wachtmeister, ASMALLWORLD is an invitation-only social network for ”the elite” who don’t want to rub shoulders, even digitally, with the hoi polloi.

It is thought to have about 500,000 users, including James Blunt and Ivanka Trump, among others, and allows them to discuss important matters such as fine dining in the world’s great cities, seek out appropriately vetted flat mates and, most importantly, socialise with those of their own fine, well-bred and well-heeled ilk. Of course, we can’t verify any of this – we’ve never scored an invite.

Instagram


instagr.am

Snap-happy iPhone owners can share their daily goings-on via photos, which can be edited on the fly. It’s like Facebook without words or Twitter using only pictures.

Snap a picture and upload it to your Instagram profile to let your friends and followers know what you’re doing, when you’re doing it and where such excitement is occurring. You can’t even add a caption (but you can leave a comment).

Depending on how interesting – or good – your happy snaps are, others will start following and interacting with you and you’ll see some stunning photography. With more than 1 million photos shared every day, it is absolutely mesmerising and lets you do something useful with that bursting iPhone Camera Roll.

Orkut


orkut.com

Owned by Google, the multilingual Orkut was once massive in India and Pakistan – until Facebook came along.

Now its biggest audience is Brazil, where 58.7 per cent of its 66 million or so users reside. Indians make up 28 per cent of users, while Japan is the third-largest community – but only at 5.3 per cent.

Orkut offers a simple, youth-oriented interface that includes lots of ”cute” teen-friendly features such as ”cool” rankings. One of its most clever features is the ability to add people to your ”Crush List”, where, if both members independently add each other, they will be informed of their mutual admiration. It adds a digital twist to the age-old, angst-ridden notion of unrequited love.

Ning


ning.com

Netscape co-founder (and tech guru) Marc Andreessen is behind Ning, a DIY social-networking service that lets the likes of you and me take on Mr Zuckerberg. Well, not quite.

But you can build a website or social network based on your design and target market. Plans start from about $3.95 a month for a basic, home-spun social-networking site with no more than 150 users; you’ll pay between $29.95 (up to 10,000 members) and $59.95 (unlimited members) a month if your user base grows. Depending on which subscription plan you choose, you’ll be able to offer many of the features included on ”real” social networks, from live chat and photo sharing to uploading video in branded media players

Sourced & published by Henry Sapiecha

?SCHOOLS SPY ON STUDENTS USING SOCIAL INTERNET SITES

SCHOOLS are using internet monitoring companies to read what students are saying on social networking sites.

The typical service used by schools such as Ascham looks at any publicly available material posted on sites such as Facebook, Formspring and Tumblr to monitor the sometimes ferocious use of the media by young people.

”We go where the conversations are, where young people or communities of interest are coalescing online,” says James Griffin, a partner in SR7. The company’s service does not intercept private messages, although some technology using keyword searches is able to do this.

Mr Griffin said Formspring allowed anonymous postings on the wall of identified hosts, which could then be seen by their friends, making it a standout tool for cyber-bullying.

Ascham is one of several private schools monitoring what their students do online at home or, with smartphones, literally anywhere. Ascham girls are not allowed to use social networking sites at school.

The director of students for years 11 and 12, Frances Booth, said: ”We know it’s become pretty much the essential way of communicating for thie current generation of students and we understand it’s a huge part of their lives. But we’re also aware of the dangers that can come from unrestrained use.

”They’re aware we keep an eye on what they’re up to. All we want is for them to be safe.”

Other schools rely on students or parents to monitor postings. Stephen Harris, the principal of Northern Beaches Christian School, is ready to phone parents late at night if their children have posted something inappropriate, to make them take it down immediately. ”Our school policy now extends the concept

of the school playground to any environment in the social media platform where a student of the school or a teacher is identified by either name, image or inference,” he said.

Public schools are also stepping into what had previously been held to be either private or the domain of parents.

While social networking sites are not accessible from school computers, Lila Mularczyk, the deputy president of the NSW Secondary Principals’ Council, recently argued that cyber-bullying connected with school was treated in the same way, no matter when it occurred.

”If the out-of-hours harassment is an extension of school relationships or a school event, that is [considered] part of the school day,” she said.

Mrs Booth said: ”We monitor the girls’ usage of the internet both internally and externally, not because we want to stop them but because we want them to use it in a safe manner.

”We don’t want them putting things out there that might put them in danger.”

But Cameron Murphy, the president of the NSW Council for Civil Liberties, said that the monitoring was an ”outrageous invasion” of students’ privacy.

”Just because students may discuss things about school over the phone at night, it wouldn’t be appropriate or lawful for a school to tap someone’s phone and make decisions about them on that basis. Just because it happens to be a social networking site, it shouldn’t be any different,” he said.

But Mr Griffin, of SR7, said schools must act out of a duty of care to their students.

”Social media and cyber-bullying is simply an issue of the modern day that schools have to acknowledge and understand they can do something about,” he said.

Sourced & published by Henry Sapiecha

WHAT ARE THE MAIN THINGS TO LOOK FOR IN GOOGLE PLUS +?

Adopting a new social network like Google+ is taxing enough–re-adding friends, creating “Circles”, adjusting privacy settings, etc.–so learning to navigate can be a bit overwhelming.

Luckily, we did the heavy lifting for you. Here are seven Google+ basics you should learn:

1. Bold, italics, and strikethough. Do you miss the funky fonts and formatting you had in MySpace? Neither do we. Google+, however, gifts you with three simple formatting tricks: *bold*, _italics_, and -strikethough-.

2. Tag friends in posts. Get a friend’s attention in a post by tagging them. Type “+” or “@” followed by their name. You’ll see an autocomplete drop-down menu show up as you type their name, which presumably includes people in your circles and extended circles.

Your friend will be notified they’ve been tagged in a post, and post visibility will automatically be set to just that person. Don’t forget to add more circles and friends (if you want to) before sharing.

3. Use permalinks. Permalinks come in handy for sharing and cleaner viewing of single posts. Just click the timestamp of any post and you’ll be taken to a new page displaying just that post.

4. Quickly share post on Twitter and Facebook. Oh, the irony. To share a post with your Twitter or Facebook network, use the Extended Share for Google Plus Chrome extension. Upon installation, you’ll see a new option (“Send to…”) below each post in your stream.

5. Edit photos. Here’s a nice feature for any on-the-fly photo editing. Go to your photos (accessible via your profile), select a photo. Click “Actions” > Edit photo, and you’ll be presented with several photo filters. Scroll through other photos in the album for consecutive editing.

6. Send a “direct message”. To send a message to just one friend, tag them in the beginning of a post and let them know it’s a private message. Then, comment on the post to establish your own, private thread.

7. Let friends e-mail you from your profile. With this setting, you can let people e-mail you directly from your profile. Head to your profile, then select “Edit profile”.

Below your profile photo, you’ll see a grayed out “Send an email”. Click it, and check “Allow people to email me from a link on my profile”. Then adjust the privacy settings below.

Sourced & published by Henry Sapiecha

SOCIAL NET TIME SPENT AT WORK IS THEFT IN ANYBODYS LANGUAGE

A LANDSCAPE architect fired for overusing an email chat service has been found to have been unfairly dismissed. It is the latest case for Fair Work Australia that deals with internet and social media use in the workplace.

Richard O’Connor had been employed by Outdoor Creations, in Melbourne. He had resigned and was about to leave the job when he was abruptly sacked for more than ”3000 transactions on a chat line during work time”.

His employer claimed, after searching his computer, that he had been using the Google Mail chat service when he was supposed to be working.

Employer David Kirkpatrick said in a letter of termination that engaging in personal activities for such a period of time while at work was akin to the theft ”of hundreds if not thousands of dollars worth of paid time”. Mr O’Connor denied using the chat service to the extent claimed.

The Fair Work Australia commissioner Anne Gooley said neither party had provided independent evidence about the net use. She said that while excessive use of social media during work hours may justify dismissal there was insufficient evidence to dismiss Mr O’Connor. He had also not been given an opportunity to respond before being sacked.


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